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eBay thinks there’s potential for its marketplace to be a trusted seller of gold, silver and other precious metals and is making a major bet on this vertical as a sales generator via a new exclusive partnership with AMPEX Bullion Center which they introduced just this past Wednesday. Read on for more deals about this introduction. Words: 257
So writes Leena Rao (http://techcrunch.com) in edited excerpts from her original article* entitled eBay Makes A Big Bet On Gold And Silver Sales With New APMEX-Powered Bullion Vertical.
[This article is presented compliments of www.munKNEE.com (Your Key to Making Money!) and may have been edited ([ ]), abridged (…) and/or reformatted (some sub-titles and bold/italics emphases) for the sake of clarity and brevity to ensure a fast and easy read. The author’s views and conclusions are unaltered and no personal comments have been included to maintain the integrity of the original article. Please note that this paragraph must be included in any article re-posting to avoid copyright infringement.]Rao goes on to say, in part:
There has been increased interest in buying gold and silver, says eBay, and APMEX, one of the world’s largest online Precious Metals retailers, was a perfect partner for this vertical.
All of the 200 Precious Metal products in the Bullion Center are backed by eBay Buyer Protection and APMEX satisfaction guarantee, says the marketplace giant, and all purchases are delivered safely to residences and businesses in unmarked packages.
While there are currently sellers of gold and silver on the eBay marketplace, it’s tough to apply either the auction or fixed price model to these items because the value is constantly in flux in a given day. With the AMPEX vertical, all prices are up to date, up the minute of purchase.
Gene Cook, manager of emerging verticals at eBay, says that the company highlighted bullion as a category they wanted to go after in more aggressive way…[and] felt that partnering with APMEX would bring an element of credibility and trustworthiness to the vertical….
*http://techcrunch.com/2012/12/19/ebay-makes-a-big-bet-on-gold-and-silver-sales-with-ampex-powered-new-bullion-vertical/
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